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The latest advice from our blog to empower your marketing

What is PPC? A Guide For Small Businesses

In 2023, marketing your business effectively online is absolutely essential if you want to thrive. Digital marketing is becoming a necessity for all small business owners, from social media marketing, right through to SEO.A powerful digital marketing channel, usually one of the last to be explored, but one that should be considered is Pay Per Click (PPC) advertising. In this post, we’ll...

Daniel Evison, author of “What is PPC? A Guide For Small Businesses”

Author Daniel EvisonSubjects

Types of Email Marketing

In this post, we will explore the different types of email marketing strategies that can be used for business, whether they are a b2b business, an online shop, a service provider or a hospitality business. Email marketing is a channel with many benefits, that when utilised correctly and effectively, can be used to reach and engage with customers. Different types of email marketing Promotional...

Daniel Evison, author of “Types of Email Marketing”

Author Daniel EvisonSubjects

How Much Does Social Media Marketing Cost?

What is social media marketing? Social media marketing is the promotion of a business using social media, the main aim being to promote engagement from a specific target audience in order to build awareness and encourage explicit business-related conversions and goals.In this post, we’ll be exploring the cost of social media marketing, and the factors that can influence these prices, so...

Daniel Evison, author of “How Much Does Social Media Marketing Cost?”

Author Daniel EvisonSubjects Social Media