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Ben Walker



As well as Director and owner of Arise, Ben is also a digital marketing specialist overseeing all our projects.

Prior to founding the company back in 2014, Ben has been working in web for over 20 years and completed a degree in Computing, worked at an award-winning design agency, and purchased a social media business.

Ben is also a prolific writer having written articles for publications such as BoagworldHotel OwnerHotel DesignsBoutique HotelierHotel SpeakLuxury Hospitality Magazine and Boutique Hotel News.

When he's not at work you'll typically find him at home spending time with the family and playing with his little girl, in the great outdoors, or at church (

Ben is an avid Star Wars fan and once helped a group of Latvians push a coach up a motorway in a blizzard.

Favorite quote?

"To err is human, to arr is pirate".

“A big thanks to Ben for sharing his story and the 'tricks of the trade' for digital marketing with our Tourism students this week. This area has grown and is changing so quickly that teaching it needs someone who is 'in the thick of it'. Ben is a real gentleman to work with.”

Paul Fallon - Senior Lecturer
Tourism, Hospitality & Event Management at University of Central Lancashire

How Much Time Does Gen Z Spend Online?

It's no secret that Generation Z (broadly defined as those born between the mid-1990s and early 2010s) are digital natives and live much of their lives through their digital devices. But how much time does gen z spend online? With the digital world constantly evolving, more and more people are spending their time online. But it's interesting to see the split by generation. So, this begs the...

The true cost of cutting back on your digital marketing

There's no denying that 2020 has been an extremely rough year, with hospitality and tourism businesses being badly affected by restrictions to help reduce the spread of Coronavirus. While many hotels, chains, restaurants, pubs and tour operators have stayed positive and ploughed through this period and kept their marketing efforts alive, many have instead put their marketing on the backburner....

What to include in your digital marketing during the Coronavirus pandemic

In light of the unfolding spread of Coronavirus and the effect it’s having on all our lives, there’s no doubt that hospitality businesses will face a vast challenge in the coming weeks and months. Many hoteliers are turning to their digital marketing channels to help them communicate with and reassure their audience and unlock opportunities to adapt, mitigate losses and support...