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BirchenallHowden Digital Profile Management

The Challenge

BirchenallHowden, a Sheffield-based IT support and managed services provider, now part of the ASK4 group and know as ASK4 Business Solutions, were committed to excellent client service but struggled to maintain a consistent and engaging digital presence. With limited internal time for marketing, they needed to partner with an agency to help manage their social media, produce regular blog content, and improve their visibility on search engines - all with a view to raising their profile in the tech sector in the local region.

The Solution

Working closely with the BirchenallHowden team, we delivered a comprehensive digital marketing package for a number of years, which was designed to keep their brand active and visible. During this time we:

  • Managed their social media profiles across Facebook, Twitter, and LinkedIn with tailored tone and content for each channel.
  • Produced weekly podcasts under the “Unravelling Technology” brand, handling all editing and publishing.
  • Wrote regular blog content to attract traffic and position them as thought leaders in the tech space.
  • Boosted social media posts to increase reach and engagement.
  • Supported SEO efforts, helping them achieve first-page rankings for highly valuable and competitive search terms such as “IT Services Sheffield” and “IT Support Sheffield”.
  • Engaged with partners, charities, and other regional tech voices to build community relationships online.

Results

  • Secured top 3 Google search rankings for targeted local keywords, surpassing key competitors.
  • Increased organic website traffic and social referrals month-on-month.
  • Amplified the company’s voice in the Sheffield tech scene through regular content and interaction.
  • Assisted in producing a popular podcast series with over 120 episodes, further boosting their reach & reputation.

“Ben and his team are professional, efficient and excellent value. I wouldn't hesitate to recommend them.

Matt Lollar, BirchenallHowden

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